Meet Jenn Willey
Jennifer Willey, CSP® does more than inspire audiences—she changes behavior. Through research-backed insights, compelling stories and practical strategies, she helps people overcome fear, build critical business skills and accelerate performance, innovation and growth.
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As the founder and CEO of Wet Cement, Jenn has empowered thousands of professionals worldwide through her proprietary keynotes, workshops and leadership programs. Her bestselling book, Fearless in 5: Your Guide to Building Confidence, Communication, Connection, Control and Courage, has been called a “must-read” by global leaders.
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A sought-after expert on self-leadership, the future of work, women’s advancement and using AI to improve everyday life, Jenn is frequently featured in the media, including a recent PIX11 “Meet Me in the Middle” special. She has delivered International Women’s Day, Women’s History Month and Employee Resource Group programs for Fortune 200 companies and audiences across nearly every continent.โ
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Jenn brings more than two decades of real-world business leadership to the stage. She has driven growth as an executive at Yahoo, AOL, PwC, WebMD, Sharecare and The Trade Desk. Earlier in her career, she was an award-winning television news anchor and reporter, where she mastered the art of storytelling, presence and audience engagement. Every presentation is customized to the clientโs business goals and event theme. Jenn integrates findings from Wet Cementโs proprietary Fearless@Work Surveyโข, insights from Fearless in 5 (Pearson, 2026), academic research and lessons from her own career. Audiences leave with renewed purpose, a more fearless perspective and proven techniques they can immediately apply to create growth for themselves, their teams and their organizations. โ Jenn earned the prestigious Certified Speaking Professionalยฎ designation from the National Speakers Association. She is also an eSpeakers Certified Virtual Presenter, an IAB Preferred Partner and a Speakers Associates Preferred Bureau Partner. โ Her industry leadership includes founding and leading the Alliance for Scienceโs Supplier Partnerships for Relationships and Learning initiative (SPIRAL). She is also an advisor to Comexposium Japan, head of the DPAA Womenโs Empowerment Initiative (WE.DOOH), a member of the Executive Women of New Jersey Leadership Council, a WBEC Metro NY/DMV SAGE faculty member and a Luminary facilitator. โ Jenn has supported entrepreneurs and business owners through programs including the Empower and Elevate Training Academy for ethnic-minority-owned businesses in Europe and the UK, delivered in partnership with ESDP and MSDUK. She is also a frequent speaker for SHRM, the New Jersey Conference for Women and the Womenโs Business Enterprise National Council (WBENC). โ Jenn holds a B.S. in Communication from Cornell University and a Diversity and Inclusion certificate from eCornell. She lives in New Jersey with her husband, Johnโwho was her videographer at her first on-air jobโand their cavapoo, Snowball. She is the proud mom of two sons, Tyler and Carter.
Signature Talks
Fearless in 5: A Journey of Resilience & Reinvention
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Today’s organizations need people who can adapt quickly, embrace new technology, communicate confidently and act decisively through constant change. Yet fear of failure, uncertainty, self-doubt and resistance to change often cause employees to stay silent, avoid intelligent risks and cling to familiar ways of working. The result is slower innovation, missed opportunities, disengagement and talent that never reaches its full potential.
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What could your people—and your organization—achieve if fear stopped making their decisions?
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In this vulnerable, funny and relatable keynote, Jennifer Willey, CSP®, takes audiences on an unforgettable journey through the setbacks, pivots, cringe-worthy moments and courageous choices that shaped her unconventional career—from an awkward child on a 1980s television show and the youngest certified fitness instructor in the country to TV news anchor, technology and media executive, entrepreneur, global keynote speaker and bestselling author.
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Her career has been anything but predictable. Yet every reinvention taught Jennifer the same powerful lesson: confidence, resilience and adaptability are not traits that some people are simply born with. They are skills anyone can buildโand they have never been more essential as AI, shifting expectations and continuous disruption transform how we work. โ Drawing from her bestselling book, Fearless in 5: Your Guide to Building Confidence, Communication, Connection, Control and Courage, Jennifer introduces a practical framework that helps people move through fear and take purposeful action. Through humor, heart, well-researched insights and unforgettable stories, she shows audiences how to stop allowing self-doubt, setbacks and changing circumstances to determine what happens next. โ This keynote helps organizations cultivate more confident, adaptable and future-ready people who are prepared to contribute their ideas, navigate change and turn uncertainty into meaningful action. โ Attendees Will Leave Ready To: Make faster, more confident decisions instead of allowing fear or uncertainty to delay progress Adapt more effectively as AI, new tech and evolving expectations reshape roles and industries Reframe setbacks and change as opportunities for learning, innovation and growth Replace self-doubt with a clearer understanding of their strengths, contributions and value Speak up, share ideas and advocate for what they need to perform at their best Focus on what they can control and identify the next action that will move priorities forward Build greater resilience, optimism and connection by finding perspectiveโand even humorโduring difficult moments The Organizational Impact: Confident, courageous people communicate clearly, build stronger connections, adapt to change and focus on what they can control. They speak up, challenge outdated thinking and take the intelligent risks that fuel innovation and growth.
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Self-Leadership
From Impostor to Impact: Building Confidence to Contribute, Lead & Grow
Intended Audience: All Employees; Manager Version Also Available
Organizations need people who will speak up, share bold ideas, make decisions and pursue new opportunities. Yet Wet Cement’s proprietary research reveals that 98% of professionals struggle with aspects of impostor syndrome. Even highly capable employees may privately question whether they belong, fear being exposed as inadequate or believe everyone else is more qualified.
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That self-doubt creates a costly confidence gap. People withhold ideas, avoid calculated risks, overprepare, resist asking for help and pass up leadership opportunities. As roles evolve and AI accelerates workplace change, these fears can intensify—undermining performance, innovation, collaboration and retention while increasing stress and burnout.
In this insightful keynote, Jennifer Willey, CSP®, helps participants recognize their impostor patterns, understand the triggers behind them and interrupt the beliefs and behaviors holding them back. Drawing from proprietary research and her bestselling book, Fearless in 5, Jennifer provides practical tools to build authentic confidence, quiet the inner critic and turn self-doubt into purposeful action.
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Participants learn that confidence is not something they must wait to feel. It is a skill they can strengthen through action, evidence and support—enabling them to contribute more fully, adapt more quickly and pursue opportunities that benefit both their careers and their organizations.
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Attendees Will Leave Ready To:
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Recognize their impostor patterns and understand how they affect decisions, performance and relationships
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Reframe limiting beliefs and replace self-doubt with evidence of their capabilities and value
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Speak up, share ideas and make decisions with greater confidence
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Embrace asking for help and taking intelligent risks to accelerate agility
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Use AI strategically to build confidence—without outsourcing their judgment or authentic voice
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Advocate for themselves and pursue opportunities for greater visibility, responsibility and growth
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Support colleagues and team members experiencing low confidence or impostor thoughts
The Organizational Impact: Confident employees contribute more fully, collaborate more effectively and take the intelligent risks that drive innovation. They spend less energy proving themselves or protecting against failure—and more energy performing, growing and creating meaningful results.
Her career has been anything but predictable. Yet every reinvention taught Jennifer the same powerful lesson: confidence, resilience and adaptability are not traits that some people are simply born with. They are skills anyone can buildโand they have never been more essential as AI, shifting expectations and continuous disruption transform how we work. โ Drawing from her bestselling book, Fearless in 5: Your Guide to Building Confidence, Communication, Connection, Control and Courage, Jennifer introduces a practical framework that helps people move through fear and take purposeful action. Through humor, heart, well-researched insights and unforgettable stories, she shows audiences how to stop allowing self-doubt, setbacks and changing circumstances to determine what happens next. โ This keynote helps organizations cultivate more confident, adaptable and future-ready people who are prepared to contribute their ideas, navigate change and turn uncertainty into meaningful action. โ Attendees Will Leave Ready To: Make faster, more confident decisions instead of allowing fear or uncertainty to delay progress Adapt more effectively as AI, new tech and evolving expectations reshape roles and industries Reframe setbacks and change as opportunities for learning, innovation and growth Replace self-doubt with a clearer understanding of their strengths, contributions and value Speak up, share ideas and advocate for what they need to perform at their best Focus on what they can control and identify the next action that will move priorities forward Build greater resilience, optimism and connection by finding perspectiveโand even humorโduring difficult moments The Organizational Impact: Confident, courageous people communicate clearly, build stronger connections, adapt to change and focus on what they can control. They speak up, challenge outdated thinking and take the intelligent risks that fuel innovation and growth.
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Build Your Personal Board of Directors: Advancement Through Advocates
Intended Audience: General
The relationships you build throughout your career profoundly impact your professional growth and success. Research shows that individuals with strong networks of mentors, sponsors, and advocates solve problems better, are promoted faster, earn more, and are 23% more likely to advance in their careers (Center for Talent Innovation).
This actionable workshop gives participants a roadmap to create their own Personal Board of Directors—a network of trusted advisors who can help navigate challenges, provide guidance, and open doors to new opportunities. Attendees learn how sponsors, mentors, peers, allies, and protégés can impact professional development through mutually beneficial relationships. Participants identify their career growth needs and outline a plan to build a network of trusted partners who will share a vested interest in their future.
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Attendees Will Leave With:
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A clear understanding of how a Personal Board of Directors can accelerate career growth.
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Professional development priorities and strategies to build meaningful relationships.
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A roadmap to identify and “recruit” board members and define their unique roles in supporting career goals.
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Practical tools and conversation starters to approach potential advocates and secure support.
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Prospective “Board Members” from interactive group breakout activities.
Sample Keynotes
Testimonials
INSPIRING. RELEVANT.
MEMORABLE.
Frequently asked questions
Thought Leadership
As a successful entrepreneur, seasoned presenter, and former broadcaster, Jenn has many opportunities to share her perspective across industries and channels. Jenn is a go-to expert on the future of work, AI for everyday life and self-leadership, and has been featured in a broad range of interviews, articles, podcasts, and events.
